Universal Design: Creating a “For All” Brand Identity for the Cammino Grande di Celestino

Oiko developed the new communication strategy for the enhancement project of the Cammino Grande di Celestino, “A Journey for All“. Our team led the inclusive design process, translating the values of accessibility into a clear, impactful, and user-friendly visual wayfinding system. Moving beyond the traditional category-based approach, we embraced a vision centered on people. By applying […]