For the second consecutive year, OIKO handled the branding and visual identity for the UIPM Obstacle World Championships, held at the spectacular Universal Studios Beijing in 2026.

After developing the visual system for last year’s inaugural event, our goal for this edition was to consolidate and scale the brand to match the aesthetics of such an iconic venue. Our team focused on creating a clean, impactful, and coordinated image, paying special attention to the visual uniformity of on-site materials and apparel for the staff, volunteers, and race officials.

The result is a graphic system that brings a strong sense of order and structure to the event, ensuring an excellent, professional visual output both live and on TV broadcasts. We are thrilled to continue our partnership with UIPM, supporting the global growth and evolution of this discipline through our design.