For the World Hearing Day 2026 – Hear-a-thon, Oiko led the communication and promotion of one of Italy’s leading initiatives dedicated to hearing health awareness, working alongside Udito Italia to maximize the event’s visibility and public engagement.

Our team developed and coordinated the communication strategy, managing media relations, content production and event communication across every stage of the project. We also supported the launch of the event’s new ambassadors, helping strengthen the campaign’s reach and impact.

Through an integrated communication approach, we contributed to promoting hearing precention, accessibility and inclusion, while reinforcing the messages of the World Hearing Day 2026 campaign.